Increasing Your Traffic to Your Website with SEO (Search Engine Optimization)

As an SEO Consultant and the owner of an internet marketing company it’s importing to show success to your clients. Well, how is success measured on for a website? At our internet marketing company your website success can be measured in a 100 different ways.  Among the top ways to measure the success of an SEO company or internet marketing firm is by them increasing the visibility, traffic and conversions to your website. I call it the (IVTC) of Search Engine Marketing.

Website Visits, Traffic and Conversion Goals

Movement and measuring is viewed and done daily with website optimization, keeping up with trends within the search engines, adjusting webpage’s and its content for results. Running SERP reports for our clients keywords is a great way we can see these results.  For example, we have client listed below that was in search for a national SEO campaign.  I’ve been working  as a SEO consultant with them for a year and 7 months, since  Jan 2013.  In the start of the SEO consulting, I was able to address their concerns i.e. gaining visibility, traffic and conversions. The main thing they really wanted to eliminate was their PPC; the client didn’t want to use this means of marketing and wanted to use its advertising dollars elsewhere.  Before I did so, I had to explain after examining their PPC  just  wasn’t converting i.e. bad landing pages or almost every add was pointing to the main page of their website; however that’s another blog.

Real SEO Results and Succes

As you see below in the Traffic Chart using SEMRush— within 4 months of ending their PPC campaign our internet marketing company was able to increase the SE Traffic to the peak point of the Ad Traffic for their trophy keywords. They are now ranking #1 and #2 in Google for a number of keywords that they were paying for within their Ad Campaign.  Again, seo is not race it’s a marathon, but if you get a good lead in the beginning the race might be easier to run.  Being on the first page of the search engines is a great place to be . If you’re running this race now you can still pass the baton you dont have to run it alone. We can help as your seo consultants its better late than never.

Measuring SEO Results